A PathFactory and NVIDIA Case Study Presentation

In today's B2B landscape, buying cycles are longer, buying groups are bigger, and self-service journeys are becoming the norm. The traditional funnel is no longer applicable.

Join us for an insightful webinar where Ari Capogeannis, Senior Director of Enterprise Revenue Marketing at NVIDIA, will reveal how NVIDIA is winning more deals by optimizing complex, non-linear buying journeys. Discover how they leverage content personalization, intent data, and artificial intelligence to drive success.

What you’ll get out of this webinar:

• Strategies for optimizing non-linear buying journeys

• The role of content personalization in engaging buyers

• How intent data can inform and enhance marketing efforts

• The impact of artificial intelligence on buyer journey optimization