PathFactory + Uberflip: Better Together

Revolutionizing B2B Marketing with AI-powered content intelligence

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Why PathFactory + Uberflip?

Today’s B2B buyers want to navigate their buying journeys on their own terms, before connecting with sales, a shift that's reshaping the B2B marketing landscape. It’s no longer enough to simply provide content experiences.

By uniting the strengths of PathFactory and Uberflip, we're revolutionizing B2B marketing with AI-powered content intelligence, comprehensive content analytics, and hyper-personalized self-service buying journeys.

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How Can PathFactory + Uberflip Work For Me?

Regardless of where you are in your marketing journey today, PathFactory + Uberflip drive better efficiency, performance and connection with your buyers.

Demand Generation

Looking to enhance your traditional demand generation funnel? Leverage our platform to infuse more personalization into your traditional marketing funnel.

Account Based Marketing (ABM)

Need to use intent data and signals to drive your ABM program? Use our content intelligence and AI capabilities to better serve your “unknown buyers.”

Buyer Self-Service

Evolving your efforts to offer full buyer self-service? Our generative AI functionality and ChatFactory will get you there.

ChatFactory: a new way to enable self-service buyer journeys

Turn hard-to-navigate, confusing websites into self-serve buyer experiences, personalized for individual buyers.

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"PathFactory experiences are integral to our journey optimization goals [of] fueling engagement and personalization across our complex matrix of personas, buying groups, channels, and use cases."

Ari Capogeannis

Sr Director, Enterprise Revenue Marketing, NVIDIA

This is more than an acquisition.
It's a transformation.

We encourage you to explore all the new capabilities now available to you. Connect with your customer success team to discuss how you can start using PathFactory and Uberflip to achieve your marketing goals.

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